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Morning Funnies is a fruit-flavored breakfast cereal produced by Ralston Cereals in 1988 and 1989. The name of the cereal was based on the assortment of newspaper comic strips featured on the box. Innovative packaging allowed the back flap of the box to be opened revealing additional comic strips, different on each edition of the cereal box. Poor sales and negative consumer reaction led to the cereal being discontinued in 1989. Morning Funnies was just one of several Ralston cereals based on licensed characters introduced in 1988 and 1989. Others included Teenage Mutant Ninja Turtles Cereal, Breakfast With Barbie, the video-game themed Nintendo Cereal System, and a Batman cereal based on the 1989 film.〔〔 == Appearance == The cereal, made with four grains and heavily sweetened, was brightly colored and shaped like smiling faces but not any specific comic strip character.〔 The front cover of each 14-ounce box featured an assortment of popular newspaper comic strip characters in colorful squares arranged to resemble panels in "the funnies"〔 (a shortening of "the funny papers", a colloquial term for the comics pages in newspapers).〔 Each front cover also prominently displayed which of nine numbered "collector's edition" cereal boxes it was.〔 The comic strips displayed were unique to each edition of the box.〔 The back of the box featured a pair of large Sunday comics-style comic strips and instructions on how to open the back flap to reveal more comics. The entire back of the box opened to reveal a "fifth panel" with six more color comics inside for a total of eight strips per box.〔 This flap structure was described as "an original packaging concept" for breakfast cereal.〔 In 1988, Ralston won an award for "innovative packaging" for the Morning Funnies fifth panel design.〔 Most of the comics characters and strips on Morning Funnies were reproduced under license from the King Features Syndicate.〔 The comic strips in the rotation included ''Dennis the Menace'' by Hank Ketcham, ''Beetle Bailey'' by Mort Walker, ''Hägar the Horrible'' by Dik Browne, ''Hi and Lois'' by Walker and Browne, ''The Family Circus'' by Bil Keane, ''Tiger'' by Bud Blake, ''Luann'' by Greg Evans, ''Marvin'' by Tom Armstrong, ''Funky Winkerbean'' by Tom Batiuk, and ''What a Guy!'' by Bill Hoest and John Reiner.〔〔 Some editions of the box also included a subscription offer for ''Young American'', described as "America's newspaper for kids".〔〔 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Morning Funnies」の詳細全文を読む スポンサード リンク
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